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"We are riders –

that fact has guided our every decision since 1974. When quality tires weren’t around, we strove to make the best. When people wanted to ride cruisers in the dirt, we made the first production mountain bike. When roadies wanted to go faster, we doubled-down on carbon and built our own wind tunnel. And when we saw kids struggling to focus in school, we began supporting Outride to help promote better health through cycling.

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Specialized. Made for riders, by riders."

"Transition Bikes has always worked hard to be transparent with our customers. While we have evolved over the years, our primary goal remains the same: to offer riders access to our bikes through a variety of purchasing options to best suit their needs. We recognize that some people prefer to purchase bikes with the assistance and expertise of their local bike shop, some prefer to shop from home, while others simply lack a nearby dealership. It's in our "Rider Owned" nature to do whatever we can to best serve the rider, no matter who they are or where they live, which is why we offer the options of purchasing not only from your favorite local Transition dealer but also online through transitionbikes.com"
 

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"Norco is more than just a bike company.

We’re a collection of passionate riders dedicated to putting everything we have into creating the best bikes for the riding we love. 

We have an insatiable appetite for improvement.

We’ll never stop imagining and creating solutions to make riding better – from innovative suspension and frame design to leading the charge in the electric era."

Each of us has our own challenges, goals and reasons to ride. At Giant, our purpose is to help you unleash your full potential no matter the chosen path. We do this with our products, our people and the stories we share. Come feel what it’s like to be limitless. Come ride with us.

Giant is the world’s leading brand of high-quality bicycles and cycling gear. Part of the Giant Group, which was founded in 1972, the brand combines craftsmanship, technology and innovative design.

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Looking to finance your next bike? Giant offers financing through Affirm.  If you are buying a Giant online please select the pick up at retailer option! 

OUR STORE

2945 Tynecastle Highway, Banner Elk, NC 28604

SHOP HOURS

Spring Hours

Monday: 10am-6pm

Tuesday:10am-6pm

Wednesday:10am-6pm

Thursday:10am-6pm

Friday:10am-6pm

Saturday: 10am-6pm
Sunday: Closed

CONTACT
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